Colleen Flaherty at Inside Higher Ed has written up the American Sociological Association’s committee report, “What Counts? Evaluating Public Communication in Tenure and Promotion.”
I was once a member of the ASA Subcommittee on the Evaluation Of Social Media and Public Communication In Sociology, which was chaired by Leslie McCall when they produced the report. (It is a subcommittee of the task force on engaging sociology, convened by then-President Annette Lareau.)
It’s worth reading the whole article, which also includes comments from Sara Ovink, McCall and me, in addition to the report. Having thought about this issue a little, I was happy to respond to Flaherty’s request for comment. These are the full comments I sent her, from which she quoted in the article:
1. We don’t need credit toward promotion for every thing we do. Scholars who take a public-facing stance in their work often find that it enhances the quality and quantity of their work in the traditional fields of assessment (research, teaching, service), so that separately rewarding the public work is not always necessary. I don’t need credit for having a popular blog – that work has led to new research ideas, better feedback on my research, better grad students, teaching ideas, invitations to contribute to policy, and book contracts.
2. We’d all love to be promoted for authoring a great tweet but no one wants to be fired for a bad one. Assessment of public engagement needs to be holistic and qualitative, taking into the account quality, quantity, and impact of the work. Simplistic quantitative metrics will not be useful.
3. It is also important to value and reward openness in our routine work, such as posting working papers, publishing in open access journals, sharing replication files, and disseminating open teaching materials. Public engagement does not need to mean separate activities and products, but can mean taking a public-facing stance in our existing work.
The SocArxiv project is one outcome of these conversations (links to latest info; submit a paper), especially relating to point #3 above. Academics who open up their work should be recognized for that contribution to the public good and for promoting the future of academia. In that spirit also I proposed a rule change for the ASA Dissertation Award, which now includes this:
To be eligible for the ASA Dissertation Award, candidates’ dissertations must be publicly available in Dissertation Abstracts International or a comparable outlet. Dissertations that are not available in this fashion will not be considered for the award.
It’s hard to change everything, but it’s not that hard to make some important changes in the right direction. Rewarding engagement and openness is an important step in the right direction.